Beauty Industry

Dr. Pierre Ricaud Taps Alcan

Company selects sliding brush for latest powder.

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By: Jamie Matusow

Editor-in-Chief

Dr. Pierre Ricaud chose Sliding Brush – an Alcan Packaging Beauty innovation – for its brand new powder Poudre Soleil. The violet ABS Terlux compact is silkscreened with silver lettering and uses transparency to showcase the brush in this 3-in-1 pack.

“Today’s women are looking for convenient, fast and high-quality make-up solutions that match their lifestyle. With this innovation, we offer them the equivalent of a quality brush, a pressed powder compact and a mirror, all in one object,” explains Michel Limongi, creative director at Alcan Packaging Beauty.

As a real on-the-go solution, Sliding Brush delivers all the features of a compact and a professional brush in an original, functional pack, says the company.

More info: www.alcanpackagingbeauty.com

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